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EDDM Postcards

Reach every mailbox with our custom print EDDM postcards! Eye-catching and USPS-compliant, these postcards are designed to stand out and promote your business or event to targeted local audiences, ensuring maximum visibility and engagement.

Benefits of EDDM Postcards

Stop paying for reach that doesn’t convert. Every door direct mail puts your message in front of every household in a specific route.

Affordable service

Direct mail has a reputation for being expensive. EDDM retail blows that myth apart. You’re not buying a curated list or paying per-contact premiums. You’re buying a mail route. The cost-per-household math on EDDM postcards printing embarrassed most digital channel comparisons.

Impressive customization options

Generic doesn’t convert. Custom EDDM cards let you match the message to the neighborhood, the season, and the offer. Full-color printing, multiple size options, and design that actually represents your brand instead of looking like every other flyer.

Perfect for local businesses

The truth about local marketing most consultants won’t admit is that geography still matters. EDDM flyers reach every door on a specific route without any algorithm deciding who’s relevant or a bidding war. Just your message, every mailbox, and the neighborhood you actually serve.

Hassle-Free

The word “direct mail campaign” used to mean logistics headaches, list management, and postage calculations that required a specialist. EDDM printing strips all of that out. Pick your route, print your cards, drop them at the business mail entry unit and you’re done.

Why Choose Custom EDDM Postcards

Digital ad costs have climbed. Organic reach has collapsed. Inboxes are a warzone. Meanwhile, the average American mailbox receives a fraction of the volume it did twenty years ago, which means your printed EDDM postcards are competing against almost nothing when they arrive.

  • Guaranteed delivery to every address on your chosen route
  • Physical presence that digital simply cannot replicate at the neighborhood-level precision
  • No list required which eliminates one of the biggest friction points in traditional direct mail
  • Full-color, large-format options that command attention before anyone reads a word
  • Trackable results when paired with a specific offer, code, or landing page

How Every Door Direct Mail (EDDM)

You choose the mail routes that cover your target area. Your EDDM postcards get printed to USPS-approved dimensions. You or your mail carrier drops them at the business mail entry unit sorted by route. USPS delivers to every door on that route by your target delivery date. 

  • Step 1: Select your delivery routes using the USPS EDDM mapping tool
  • Step 2: Choose your postcard size within USPS-approved EDDM dimensions
  • Step 3: Submit your artwork or have our design team built it
  • Step 4: Approve your proof and confirm your print quantity
  • Step 5: Drop sorted mail at the business mail entry unit on your scheduled date

The complexity people associate with direct mail largely doesn’t exist with EDDM. That’s the point of the program.

Frequently Asked Questions

What are EDDM postcards?

Every Door Direct Mail postcards are oversized mailers delivered to every address on a chosen USPS route without any mailing list needed. They’re one of the most cost-efficient ways to blanket a local area with a printed marketing message at scale.

What sizes are allowed for EDDM postcards?

USPS requires EDDM cards to be larger than a standard postcard but within specific dimension limits. Common approved sizes include 6.5” x 9” and 8.5” x 5.5". Sizing matters both for postal compliance and for making sure your piece doesn’t disappear next to the electric bill.

Are EDDM postcards good for small businesses?

They’re arguably better for small businesses than large ones. The hyperlocal targeting, low minimum requirements, and absence of list costs make EDDM flyers particularly well-suited to businesses serving a defined geographic area rather than a diffuse national audience chasing demographic profiles.

What businesses benefit most from EDDM postcards?

Any business where the customer’s location determines whether they can buy from you. HVAC companies, restaurants, pest control, lawn care, dental practices, and real estate agents. If your service area has a zip code, EDDM direct mail belongs in your marketing mix.